Sierra Wireless and Wavefront to Launch Developer Challenge

Vancouver (Canada)-April 09, 2008

Sierra Wireless Inc. (SW:TO, SWIR:NASDAQ) and Wavefront™, a commercialization accelerator for the British Columbia Wireless and New Media industries, today announced the launch of the “Sierra Wireless - Wavefront Developer Challenge.”   

The purpose of the six-month challenge is to find best-in-class enterprise or consumer applications that take advantage of the mobile broadband and GPS  capabilities built into Sierra Wireless PC cards, ExpressCards, and USB modems. The challenge will be open to all sectors of the developer community, including those developing for Location Based Services (LBS), New Media, Social Networking and other related applications that benefit from mobile broadband data speeds.

Shortlisted applicants will be given a Sierra Wireless software development kit and the opportunity to attend a development training session with Sierra Wireless to assist in building their applications. Best-in-class winners will be selected in October and will receive promotional support from Sierra Wireless for their applications.

“We are very pleased to have the opportunity to be working with Sierra Wireless, a recognized world leader in wireless solutions,” said James Maynard, President of Wavefront. “This collaboration will provide compelling applications for the enterprise and consumer markets on a global level and will highlight innovation that is coming from the vibrant B.C. wireless and new media developer community to Sierra Wireless’s international customer base.”

“Sierra Wireless is constantly striving to increase the value of our products for customers,” said Greg Speakman, Vice President, Adapter Marketing and Product Management for Sierra Wireless. “At the same time, we recognize that there is a tremendous amount of talent and ingenuity in the wireless developer community that remains untapped, and our collaboration with Wavefront in this Developer Challenge provides a fast track to getting some of the best ideas out there from plans to products – it’s a great opportunity for everyone involved.”

The challenge is open to applicants from around the world. Registration for the challenge is beginning in April 2008, with a launch event to be held on April 23rd in Vancouver. Please visit for more details. To apply for the challenge, please complete the registration form at

About Wavefront
Wavefront is the commercialization bridge between the wireless developer community and the mobile operators, and enterprises that are deploying new wireless products and services. In collaboration with its established partners, Wavefront provides the developer community with neutral, independent test services and the market knowledge to enable rapid commercialization. For more information on Wavefront visit

About Sierra Wireless
Sierra Wireless (NASDAQ: SWIR – TSX: SW) modems and software connect people and systems to mobile broadband networks around the world. The Company offers a diverse product portfolio addressing enterprise, consumer, original equipment manufacturer, specialized vertical industry, and machine-to-machine markets, and provides professional services to customers requiring expertise in wireless design, integration, and carrier certification. For more information about Sierra Wireless, visit

“AirCard” is a registered trademark of Sierra Wireless. “Wavefront” is a registered trademark of Wavefront Wireless Innovation Society of British Columbia.  Other product or service names mentioned herein may be the trademarks of their respective owners.