Premier US Discount Retailer Trusts AirLink for Dual-Cellular Connection

99 Cent Only Stores is a premier extreme value retailer based in the United States that offers a range of branded and non-branded consumables and general merchandise at significantly reduced prices.

Business Challenge

On average, 99 Cent Only Stores generates daily sales of $5 million—50 per cent of sales are completed using electronic transactions, including Credit, Debit, EBT and Gift cards. In one hour, 99 Cent Only Stores sells approximately $425,000 worth of product across all stores—$225,000 purchased via electronic transactions.

For this reason, 99 Cents Only Stores requires highly robust and reliable point-of-sales (POS) connectivity to support the high volume of electronic transactions, and avoid large opportunity costs in the event of a network failure. “We estimate that we lose up to $500-600 in electronic sales per store for every hour that our system is down,” says Sandeep Chawla, VP Information Technology (IT) Operations and Architecture, 99 Cents Only Stores.

Sierra Wireless AirLink Solution

Working with Accel Networks, a Managed Service Provider (MSP) focused on delivering cellular broadband, 99 Cents Only Stores is deploying an advanced 4G LTE dual-cellular solution, powered by Sierra Wireless AirLink® ES450 gateways, in 20 per cent of its stores.

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