In a world where high-speed internet access is taken for granted, consumers expect connectivity in airports, restaurants, campuses, and even public transit. Cars are no exception. Although car manufacturers continue to add new services such as in-car infotainment, stolen vehicle tracking or remote door lock/unlock, consumers still expect more.
The Internet of Things (IoT) opens up a new opportunity for car manufacturers: the creation and implementation of new services that customers are willing to pay for. They can gather previously unavailable data to gain insights about customers and vehicle performance, and over time, create new streams of recurring revenue.
Download this white paper to learn:
- About the opportunities for the connected car
- How embedded connectivity will fundamentally change the way consumers use their cars
- How the IoT can help connected car manufacturers optimize costs and sell more cars