Wavecom and Emblaze Semiconductor Partner to Offer Complete Wireless Multimedia Solution

Solution Targeted to Handset Makers Answers Demand for Fully Featured Phones and Speeds Time to Market.
Issy-les-Moulineaux, France and Ra'anana, Israel-December 02, 2003

Wavecom SA (NASDAQ: WVCM; Euronext: AVM; ISIN: FR0000073066) and Emblaze Semiconductor, an Emblaze Group company (LSE: BLZ) and a leading provider of mobile multimedia and application ICs, today announced a partnership to co-operate in the development of two fully featured multimedia mobile phone platforms, targeted to handset manufacturers.

Packaged as two different versions of Wavecom’s Feature Phones Development Lab, the Wavecom/Emblaze Semiconductor platforms provide solutions for multimedia handsets requiring worldwide coverage, high-end software and support for advanced multimedia technologies. The platforms are developed to meet the growing demand for fully featured phones and to improve time to market for handset makers.

The first platform, Feature 700 for multimedia mobile phones, will be available in the first quarter of 2004 and is based on Wavecom’s WISMO Pac P5186 GSM/GPRS module and the Emblaze Semiconductor ER4521 multimedia processor. Emblaze Semiconductor will support the following multimedia technology on the Feature 700 Development Lab:

  • Camera for still picture (VGA) and video record (QCIF 15fps)
  • Display: up to 176x220, up to 262k colors
  • Playback: MP3, MPEG 4 AAC, MPEG 4
  • Video Streaming
  • External memory support: MMC/SD, NAND Flash
  • Multi format melody support
  • Polyphonic ring tones: up to 64 chords support

Wavecom’s WISMO Pac P5186 provides these key features:

  • Quad band (850/900/1800/1900 MHz) for worldwide coverage
  • Support for high-end feature software: WAP2.0, MMS, Java, E-mail, SyncML
  • Large number of peripherals supported: color display, camera
  • Connectivity: USB, storage card

The second platform, Feature 705, will be available in the 2nd half of 2004 and is based on the WISMO Pac P5186 and Emblaze ER4525 processor. The upgraded multimedia features of this platform include MPEG-4 video capture and playback at CIF resolution (15 fps), JVT video decoding, 1.3 Mpixel still image capture and enhanced graphics engine with VGA-size LCD support.

"Emblaze Semiconductor is proud to be a partner with Wavecom in developing the Feature 700 and 705 platforms, and our team is really committed to make this joint development a success. The incorporation of the ER4521 and ER4525 provides for rich multimedia applications along with reduced power consumption and smaller footprint," said Dror Jerushalmi, VP Marketing, Emblaze Semiconductor. "The complete solution enables OEMs and ODMs who are developing the latest handsets to achieve a faster time to market with reduced production costs."

"Our partnership with Emblaze Semiconductor allows us to provide handset manufacturers with a complete and integrated solution," said Guy Lanrezac, Wavecom’s Marketing Director for Handset Applications. "The ER452x processors complement the Wavecom solution by enabling the higher end multimedia features that are required by the fast evolving handset market."

Emblaze Semiconductor’s ER452x line of multimedia-centric application processors provides the optimal architecture for a variety of mobile multimedia applications such as mobile phones, personal digital assistants and other wireless devices. It addresses the intensive processing power challenges of today’s 2.5G and 3G terminals, enabling superior quality, high performance audio, video, and graphics processing at low power consumption and small form factor.

Through capabilities like audio and video capture, video encoding/decoding, video display, and on-chip LCD controller, Emblaze Semiconductor supports wireless multimedia applications such as download to media flash, audio and video local playback, MP3/AAC player, audio and video streaming and messaging, digital video and still camera, MIDI decoding and playback, and full duplex video telephony.

A complete suite of software, hardware, development tools and services, the Wavecom Feature Phones Development Lab includes technology that makes a wealth of colors, gaming, picture, music and video features available for handset manufacturers, enabling them to target the Feature Phones market segment. The Feature Phones Development Lab also includes an extensive service offering, including design and development support, certification support, production set-up and manufacturing support.

About Emblaze Semiconductor

Emblaze Semiconductor is a fabless IC company, providing semiconductor-based solutions for high volume mobile multimedia appliances in the telecommunication, consumer and security markets. The company’s products have been implemented in a wide range of custom-designed industry leading handsets and wireless video cameras.

Emblaze Semiconductor empowers customers to turn multimedia capabilities into high volume mobile and wireless information devices such as cellular phones, personal digital assistants, digital cameras and toys. By combining many years of expertise in digital audio and video with an in-depth understanding of the requirements of mobile embedded systems, the company offers true solutions that bring real value to their customers. For more information, please visit www.emblazesemiconductor.com.

About The Emblaze Group (Emblaze Ltd.)

Emblaze Ltd. consists of four companies sharing a common vision to lead the market transformation to rich media personal communication.

Emblaze Systems, a leading provider of media centric end-to-end solutions for wireless multimedia; AlphaCell, a wireless rich media smart phone design house; Orca Interactive, a global market leader in the development of highly scalable solutions for commercial iTV services; and Emblaze Semiconductor, a fabless IC company specializing in highly integrated digital multimedia chips for telecommunication, consumer and security markets. Emblaze Ltd. has offices in the United States, United Kingdom, China and Israel.

 www.emblaze.com